MOC Products Company, Inc. (MOC®) is a leading provider of innovative products and solutions to the automotive industry. MOC® started manufacturing and distributing a handful of professional car-care products in 1954. Today MOC® maintains and manufactures over 300 products, tools and customized service-drive programs. In addition to our corporate headquarters in Los Angeles, California, we operate regional facilities throughout the United States and have a network of Distributors covering the US, Mexico and numerous foreign countries. At the heart of our growth is our constant effort to provide unique and beneficial services to our customers.
OUR VISION Serve as the premier provider of value-added solutions to the Automotive Industry while exceeding both customer and employee expectations.
Mark Waco has over 40 years of diverse experience in sales, marketing and manufacturing in the automotive industry. In his distinguished career, he has had success as a professional race car driver, entrepreneur and business owner.
OUR MISSION “Driving Solutions” for the Automotive Industry by providing innovation and world class service through a network of committed professionals and state-of-the-art programs that play an essential role in our customers’ success. We pride ourselves in building long-standing relationships and exceeding customer and employee expectations!
MOC Products Company History
The Professional's Choice - Since 1974-
In 1966, Carroll Shelby, originator of the Cobra and automotive industry legend, hired Mark as a technician. From 1967 to 1975, Mark had an exciting racing career winning several championships in the Sports Car Club of America, Trans Am, NASCAR and Formula 5000 Series.
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With a flair for marketing, Mark started promoting automotive products for his racing sponsors in the early 1970s. By the time he retired from racing in 1975, Mark had built a substantial business distributing automotive lubricants and cleaners.
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Mark and his wife Nadelin, took a risk and seized the opportunity to purchase an existing manufacturer of automotive chemicals, MOC Products Company, Inc. In the Waco’s first year of ownership, MOC® sold more products than it did in the previous 21 years combined. With Mark’s guidance and vision, MOC® continues to experience tremendous growth.
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With MOC® Menu-on-Demand™, you can feel confident that your service advisors, cashiers, and BDC providers are presenting exactly what your manufacturer recommends. Our digital presentation tool quickly identifies a vehicle’s factory maintenance requirement and displays the information in an easy-to-navigate format.
Key Features:
Factory based maintenance – matches every make, model, and trim in North America.
Web-based – no software needed.
Access to service history – eliminates overselling.
Increases customer satisfaction and retention.
We Drive Performance Services
AUTOMOTIVE PRODUCTS
An extensive line up of additives, lubricants, reconditioning, and aftermarket products that help increase profits and customer satisfaction.
VIRTUAL LEARNING
A well-trained employee is more confident in their role, which improves morale, communication, and customer experience.
ESTABLISH TRUST
Customers are typically much more responsive and willing to listen to your intended message when they feel comfortable.
PREVENTATIVE MAINTENANCE
Educating yourself on the benefits of your services and having a process in place to handle objections are the key to closing a sale.