MOC Products Company, Inc. (MOC®) is a leading provider of innovative products and solutions to the automotive industry. MOC® started manufacturing and distributing a handful of professional car-care products in 1954. Today MOC® maintains and manufactures over 300 products, tools and customized service-drive programs. In addition to our corporate headquarters in Los Angeles, California, we operate regional facilities throughout the United States and have a network of Distributors covering the US, Mexico and numerous foreign countries. At the heart of our growth is our constant effort to provide unique and beneficial services to our customers.
OUR VISION Serve as the premier provider of value-added solutions to the Automotive Industry while exceeding both customer and employee expectations.
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Founder & President
Mark Waco has over 40 years of diverse experience in sales, marketing, and manufacturing in the automotive industry. In his distinguished career, he has had success as a professional race car driver, entrepreneur, and business owner.
OUR MISSION “Driving Solutions” for the Automotive Industry by providing innovation and world class service through a network of committed professionals and state-of-the-art programs that play an essential role in our customers’ success. We pride ourselves in building long-standing relationships and exceeding customer and employee expectations!
MOC Products Company History
The Professional's Choice - Since 1974-
In 1966, Carroll Shelby, originator of the Cobra and automotive industry legend, hired Mark as a technician. From 1967 to 1975, Mark had an exciting racing career winning several championships in the Sports Car Club of America, Trans Am, NASCAR and Formula 5000 Series.
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With a flair for marketing, Mark started promoting automotive products for his racing sponsors in the early 1970s. By the time he retired from racing in 1975, Mark had built a substantial business distributing automotive lubricants and cleaners.
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Mark and his wife Nadelin, took a risk and seized the opportunity to purchase an existing manufacturer of automotive chemicals, MOC Products Company, Inc. In their first year of ownership, they sold more products than in the previous 21 years combined.
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MOC® moves to the current 170,000 sq. ft. manufacturing facility.
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MOC® begins manufacturing high-quality car care products.
Our extensive line of vehicle appearance products utilizes only the finest ingredients to deliver professional results at a price that doesn’t break the bank.
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MOC® starts expanding internationally with product distribution.
Our partners and distributors around the globe, still continue to provide vehicle-maintenance solutions to our valued clients in the automotive industry.
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MOC® starts to expand its distribution network to include the entire United States.
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MOC® begins manufacturing automotive tools and equipment.
Our Smart Tech™ Fluid Exchange Equipment is unsurpassed when it comes to the science of fluid service technology. With over 32 easy-to-use models, our fluid exchange equipment can perform any necessary maintenance service your customer’s vehicle may require.
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MOC® becomes an exclusive vendor to over 10 National Dealer Groups.
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Menu-On-Demand™ is launched.
“Let us take the guesswork out of factory maintenance.”
• Factory based maintenance menus
• Displays stacked appointments and service history
• Easy to navigate
• Helps create a consistent sales process
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TruEco™ is launched.
Products that provide a genuinely green alternative to traditional reconditioning products without sacrificing performance or value.
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Present
We Drive Performance Services
AUTOMOTIVE PRODUCTS
An extensive line up of additives, lubricants, reconditioning, and aftermarket products that help increase profits and customer satisfaction.
VIRTUAL LEARNING
A well-trained employee is more confident in their role, which improves morale, communication, and customer experience.
ESTABLISH TRUST
Customers are typically much more responsive and willing to listen to your intended message when they feel comfortable.
PREVENTATIVE MAINTENANCE
Educating yourself on the benefits of your services and having a process in place to handle objections are the key to closing a sale.
